Based on what I’ve seen in my years of practice, I can easily say that humans are the masters of stalling. Many people prefer to stay in their comfort zones instead of doing the little effort needed to start their own businesses.
Why? Because it’s easier that way! It’s easy to say “I’ll think of it tomorrow”, or “I’ll plan it later”, or even “not now; today was a long day” rather than do what needs to be done.
If you don’t take one step forward, you’re one step behind
There are multiple reasons to start your own business, especially a franchised one. Franchised businesses bring you not just one step - but many steps closer to your dreams, allowing you to choose to become your own boss, making it easier for you to enter the business world. If you’re thinking what makes a franchised business special, here are a few features that are only offered from a franchised business:
Brand Image & Awareness
We all know that whenever we want to purchase anything, we usually go for what we find familiar first. Whether it was home furniture or just a lunch meal, choosing a known brand will always give us the peace of mind related to our choice. Part of it is social proof, and the other is the brand image.
Franchised businesses allow you to own a well-recognized brand whose image is already solid in the customers’ eyes. This also allows you to benefit from a product that will sell on its own once you’re up and running.
When other business owners are spending years building their own business brand, your franchised business is already scaling up in the first few months. You’re often not even required to do extensive marketing efforts to increase brand awareness as it’s already done or built for you.
Starting a business is not the easiest process to go through. Creating and proving out a solid profitable business model, training and supporting employees, successful marketing, efficient and up to date technology, then continuously reinventing best practices for how your business operates.
However, things are a little different for franchised businesses...the power of leverage happens.
Franchisors are responsible for providing you with ongoing support and best practices to continually elevate the standards of your business. They are a team of experts that are always monitoring, testing, sharing, and communicating the best ways forward toward your greater success and profitability.
Sleepless nights are often a normal way of life when you decide to start your own business. There’s a lot of stress, unknowns, thinking, planning and executing to make sure your business is made for success. We dream of freedom when we think of starting our own business. But, truth to be said, freedom is not what we always get. In an independent business, the owner is “it” with nowhere to turn and no support to propel them forward.
A franchised business comes with more freedom right from the start. There’s support, training, marketing, technology, head office experts and other experienced successful franchisees you can count on to get to where you want to be faster, more efficiently, with less stress and having way more fun as part of a brand and business family that’s “in it” together.
Let’s talk! I have the experience and insight that will definitely help you decide what road to choose. Let’s bring you one step closer to your dreams and aspirations for a better life. By having a call you have everything to gain and nothing to lose - my consultation and process should you choose is free, to you!